Entries by Lori-Anne Thibault

Distributors Taking the Lead During COVID-19 Crisis

Around the world, business has shifted in ways we could have never imagined just a short while ago. While many have started working from home, others have continued their operations under these new circumstances. Closely following government guidelines and operational instructions, the pet industry has adjusted their operations to keep their customers and staff safe. […]

Vote for Humane Kind – Supporting Pet Shelters In Need

Vote for Humane Kind – Supporting Pet Shelters In Need Canadian pet nutrition company donating $50,000 to relieve local pet shelters during the pandemic crisis. Ontario, Canada (April 23, 2020) – Nutram Pet Products, a Canadian pet nutrition company located and produced in Elmira, Ontario, Canada, has recognized the increasing need for pet shelter funding […]

Complete and balanced food for pets. What does this mean?

This article was written by Guest Author, Sophie Lavallée, M.Sc Agronomist Note from the author: This is for all those who are passionate about animal nutrition and the science of life. I asked myself: How do we define the nutritional adequacy for pets? Enjoy your read!   “The health and physiological status of pets can […]

Aliments Mackenzie Inc. Announces the Acquisition of Karnivor

Press release for immediate distribution Aliments Mackenzie Inc. Announces the Acquisition of Karnivor Quebec leaders in natural pet food, Aliments Mackenzie is proud to add the brand Karnivor to its growing portfolio Bromont, April 27, 2020 – Owners of the brands Faim Museau and Petit Muso, Aliments Mackenzie is continuing to reinforce its position on […]

PLB Supports Food Banks

Boucherville, Quebec – April 14, 2020 – Everyday life on the entire planet has been completely turned upside down since the Coronavirus entered our lives. Just like you, the whole PLB International team has adjusted. Some employees are teleworking, and others bravely show up every day at the factory or warehouse to ensure production continuity. In […]

Here’s Why Content Marketing Matters for Pet Businesses

Written by PIJAC Canada Member and Guest Author Stephanie Dumont, Founder & Creative Director of StreetDog Marketing “Content marketing” is a buzzword that’s grown in popularity and is an essential tool in every marketer’s belt. But, while marketing is necessary for getting your products in front of the right customers, traditional marketing is growing less […]

Winners of Petcurean’s Uplift the Underdog: Cat Edition 2020

Chilliwack, B.C. (March 3, 2020) –Petcurean has announced the winners of Uplift the Underdog: Cat Edition 2020, a campaign designed to raise awareness of the many cats who are overlooked for adoption each year due to age, health conditions or other perceived “imperfections”. According to the American Society of Prevention of Cruelty to Animals, approximately […]